How to use Views, Goals, and Filters in Google Analytics

Filters in Analytics can be used to help improve the quality of traffic data and goals in reports by allowing you to exclude data and include data. ...read more

Using Google Analytics to Understand the Customers' Journey

The better you are able to understand the customers' journey as they interact and engage with content, the easier it will be to know what works and what may not be working throughout the site. ...read more